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Under Armour, Inc.

UA

Consumer Cyclical · 4.84 -5.8% today

Isolated · not yet confirmedMarket checked 9 Sept, 15:15 GMT-4

Market read

Under Armour, Inc.'s current read is isolated; its market group is not confirming.

The latest filing evidence is available. 0 of 32 group members are active now; 0 filing-linked outsiders are moving with the group, and 0 of 2 directly disclosed connections are confirming.

What changed
  • The operating loss narrowed by 22.1M.
  • Revenue decreased 3.8% versus the comparable filing period.
Company-5.8% todayVolume comparison unavailable
Market group0 of 32 activeApparel & Footwear · unavailable
Disclosed network0 of 2 confirmingNo filing-linked name is confirming now
What would change this read
  • UA's market-adjusted activity becomes unusual and at least one connected name confirms.

Invalidation: The isolated read changes if UA's group or a disclosed connection begins moving with it.

Watch this read

Research brief

The story so far

Consumer Cyclical · Apparel Manufacturing

The latest filing evidence is available. 0 of 32 group members are active now; 0 filing-linked outsiders are moving with the group, and 0 of 2 directly disclosed connections are confirming.

Evidence that supports
  • The operating loss narrowed by 22.1M.
Evidence that challenges
  • Revenue decreased 3.8% versus the comparable filing period.
  • Operating cash flow remained negative at -75.1M.
  • Cash declined 192.2M versus the comparable period.
What would clarify the read
  • UA's market-adjusted activity becomes unusual and at least one connected name confirms.

Company research

Understand the business, not just the ticker

As of Sep 9, 2026
Business model and earnings drivers

Use the company’s filings to identify the few operating, demand, cost, capital and regulatory variables that determine its earnings power.

Key research questions
  • Which operating variable is changing?
  • Is that change durable, cyclical or one-off?
  • What evidence would disprove the current interpretation?
Annual periods9
Price observations325
Usable filing statements162
Verified relationships2
Evidence supporting the case
  • Credit and interest rates has repeated favorable evidence across 4 filings.
Evidence challenging the case
  • Latest annual revenue changed -3.8% year over year.
  • Net margin changed -6.1 percentage points in the latest annual period.
  • Foreign exchange has repeated adverse evidence across 4 filings.
  • Pricing and mix has repeated adverse evidence across 4 filings.
  • Restructuring and cost reductions has repeated adverse evidence across 4 filings.
  • Supply chain and availability has repeated adverse evidence across 4 filings.
  • Tariffs and trade policy has repeated adverse evidence across 4 filings.
Questions before a position
  • EV/sales is 41% below the available filing-peer median; determine whether growth and quality justify the difference.
Longer-term price context

Price as of Sep 8, 2026

4.95
6m-20.9%12m-0.4%24m
Annual trajectory

Reported annual revenue and per-share history. This is accounting history, not a forecast.

PeriodRevenueYoYDiluted EPSShare change
2021-12-31$5.7B+27.0%$0.75+3.2%
2023-03-31$5.9B+3.9%$0.81-1.5%
2024-03-31$5.7B-3.4%$0.52-2.3%
2025-03-31$5.2B-9.4%$-0.47-4.2%
2026-03-31$5.0B-3.8%$-1.16-1.3%

What management says matters

Persistent and emerging business drivers

Credit and interest ratespositive · 4 filings
This was primarily due to an increase in interest expense resulting from the issuance of the Senior Notes due 2030 and borrowings on our revolving credit facility, partially offset by interest income earned on the restricted investments held to satisfy and di…
10-K · May 19, 2026
Foreign exchangemixed · 4 filings
Adjustments that arise from foreign currency exchange rate changes on transactions, primarily driven by intercompany transactions, denominated in a currency other than the functional currency are included in other income (expense), net on the Consolidated Sta…
10-K · May 19, 2026
Legal and regulatory exposurenegative · 4 filings
Other costs decreased $260.2 million or 12.7%, primarily due to lower litigation reserve expense, lower incentive compensation expense and lower facility-related expenses.
10-K · May 19, 2026
Pricing and mixnegative · 4 filings
Footwear decreased primarily due to lower unit sales and lower average selling prices, partially offset by favorable channel mix and the impacts of foreign exchange rates.
10-K · May 19, 2026

Valuation discipline

Descriptive valuation snapshot

Price/sales 0.4× · EV/sales 0.5×. Comparisons use only industry-matched filing peers.

Scenario scaffold

Mechanical 2.0-year scenarios are available as editable assumptions, not consensus.

Price action

How the market is pricing the story

4.84-5.8% today

Jodie does not have enough daily observations to draw a useful short-term chart for this asset. The latest quoted price was checked 9 Sept, 15:15 GMT-4; this is a coverage limitation, not a flat-price conclusion.

Developments

No sourced recent-development timeline yet

Jodie has not returned a relevant primary source or news item for UA. This is an evidence-coverage gap, not a conclusion that nothing material happened.

Business and financial condition

Reported financial figures are not available yet

Jodie has not returned structured SEC XBRL fundamentals for this asset. This is a coverage limitation, not an assessment of the business or its financial health.

Latest filing assessment · baseline

The latest filing shows material pressure

10-K filed 2026-05-19 against the comparable filing from 2025-05-22.

cautious
OperationscautiousEvidence score -1
liquiditycautiousEvidence score -2
valuationdiscount

What improved

  • The operating loss narrowed by 22.1M.

What weakened

  • Revenue decreased 3.8% versus the comparable filing period.
  • Operating cash flow remained negative at -75.1M.
  • Cash declined 192.2M versus the comparable period.

Filing receipts

This was primarily due to lower litigation reserve expense, partially offset by higher restructuring charges under the 2025 restructuring plan as discussed above.

This decrease in gross margin of approximately 240 basis points was primarily driven by unfavorable impacts of 190 basis points from supply chain, including 155 basis points from tariff impacts, 70 basis points from unfavorable pricing and 45 basis points from unfavorable channel and regional mix.

Footwear decreased primarily due to lower unit sales and lower average selling prices, partially offset by favorable channel mix and the impacts of foreign exchange rates.

Retrospective baseline calibration. It was generated after the filing date and is not part of Jodie's live track record.

Business ecosystem

The relationships behind UA

Customers, suppliers, partners and competitors named in company filings—not inferred from headlines.

Depends on

JPMJPMorgan Chase & Co.lenderMay 19, 2026

39 Table of Contents Capital Resources Credit Facility In March 2019, we entered into an amended and restated credit agreement by and among us, as borrower, JPMorgan Chase Bank, N.A., as administrative agent, and the other lenders and arrangers party thereto…

NKENIKE, Inc.competitorMay 19, 2026

Our direct competitors include, among others, NIKE, adidas, PUMA and lululemon athletica, which are large apparel and footwear brands with strong worldwide brand recognition and in some cases, significantly greater resources than us.

Filing peers

Companies whose filings use similar operating language.

Open the three relationships above to see Jodie’s filing proof. Pro unlocks 6 more links, every receipt, and alerts when connected names begin moving. Unlock the full network →

What is moving around it

Live connections

UA is currently a Follower in the organic co-movement group Apparel & Footwear. This group is discovered from market behaviour rather than assigned from an industry taxonomy. 2 filing-linked names are in the relationship map; none is currently confirmed as moving with the group.

Context history

Theme membership history

No durable theme membership has been observed for this name yet.